Display card and package



1949. s. R. GITTENS DISPLAY CARD AND PACKAGE 2 Sheets-Sheet 1 Filed Aug. 2, 1945 INVENTOR. s/oxvsr A? G/TTENS ATTORNEY y 24, 1949- s. R. GITTENS 2,471,321

DISPLAY CARD AND PACKAGE Filed Aug. 2, 1945 2 Sheets-Sheet 2 [NVEN TOR. S/aA/EY R. G/Tn-ws UQMKLWM Patented May 24, 1949 UNITED STA TENT OFFICE Claims.

This invention relates to a combined display card and package which not only is inexpensive but which adequately protects the article carried thereby and which occupies a minimum of space with a maximum area available for advertising material.

Wide distribution and successful sale of low-cost articles require that they be distinctively presented to the trade and that they be protected against rough handling by both clerks and shoppers.

In the past, screen patches of the type shown in U. S. Letters Patent No. 2,272,196 and 2,283,808 have been sold in sets or groups of two or more, with each group individually wrapped in cellophane and adhesively adhered to a display card. Some difficulties arose as the resut of failure of the glue securely to hold the packages in place, and because the protruding portion formed by the patches resulted in unsymmetrical packages which would tend to interlock and prevent withdrawal of one from a number of display-card packages.

In carrying out the present invention in one form thereof there is provided a combined display card and package which not only protects the article carried, for example the screen patches, but also forms a relatively fiat package from a single length of material. A window is provided through which the articles distinctively appear. Additionally, there are provided protective panels on both the front and the back of the merchandise articles, which hold them in place, and which protect them during shipment and subsequent handling.

For a more complete understanding of the invention and for further objects and advantages thereof, reference should be had to the following description taken in conjunction with the accompanying drawings in which:

Fig. 1 is a perspective View of the front of a display card illustrating how it is die-cut and where score lines are located thereon;

Fig. 2 is a perspective view of the back of the display card in a position to receive screen patches;

Fig. 3 is a perspective view of the back of the display card with a group of screen patches inserted therein;

Fig. 4 is a perspective View illustrating a further step in completing the package;

Fig. 5 illustrates another step in completing the package; and

Fig. 6 is a perspective view of the front of the completed display-card package.

Referring to the drawings, the invention in one form has been illustrated as applied to a group of three screen patches lll nesting one within the other, and provided along their peripheries with hock-like elements it and spring-elements iii. For details of the construction of the patches and for a full explanation as to how they may be applied to the screen to be mended, reference should be had to my aforesaid Patents Nos. 2,272,196 and 2,283,803. The outwardly extending elements H and it are formed directly from the screen wires forming the patch. These wires are relatively small and if they are bent or moved substantially from their normal positions, difficulty may arise in applying the patch to a screen. It is therefore important .to protect them up until the time they are to be used.

In accordance with the invention, a display card it is provided with a plurality of panels with bending axes formed by score lines. More specifically, the score line or bending axis M defines a rear panel l5 while the score lines it and ll are utilized in assembling the articles or patches in each card. The display card is further provided with subpanels l8 and l9 which include score lines 2ll2l and 2223. The card is further provided with windows or openings 2t-2'l which not only enhance the appearance of the display card but also facilitate the insertion of a patch therethrough. As shown in Fig. l, the display card it! is formed from a single rectangular piece of material such as cardboard or other flexible material. The panels l8 and :9 as well as the windows 2 i2l may be formed by a single die-cutting operation and the score lines may be formed at the same time or by separate operations. Fig. 1 shows the front of the card while Figs. 2-5 show the back of the card.

The patches or other suitable article of merchandise may be readily applied to the card by first bending it about the respective score lines it and El and by moving the panels l8 and i9 outwardly, as shown in Fig. 2. When this has been done, it will be observed that the respective pairs of openings or windows 245-25 and 2i-2l are in alignment to provide a fairly large open space below a central cross-bar or member 28. It is therefore easy to insert a plurality of patches it or other suitable articles of merchandise through the space or opening provided by the aligned windows 2d% and 22'l. As shown in Fig. 3, a group of patches has been moved through the opening to a position where the cross bar 23 is approximately midway thereof. The display card i3 is then straightened, as shown in Fig. 4. It will be observed the panels l8 and I9 now extend upwardly, with the patches l0 nesting therebetween and beneath the cross bar 28. The panels 18 and [9 are now bent along the score lines 2| and 22 to extend inwardly over the patches Hi. It will be observed, Fig. 5, that the panels i8 and I9 and the cross bar 28 cooperate partially to enclose the patches l; They are completely enclosed on the back side thereof by upward movement of the rear panel 15, as viewed in Fig. 5. Thus, thepanel: I; is rotated about an axis formed by the score line I4 until it engages the side of the cardboard in the vicinity indicated by the lead-line from the reference character 38. Its exact position is illustrated in Fig. 6. It may be held in place by any suitable means, such, for example, as by a pair of wire staples 3| and 32.

The completed display card and package as viewed from the front is shown in Fig. 6. The angularly-sided opening, through which the patches H] or other articles may be seen, including the arcuate openings or windows E l-2i at the four corners thereof presents a pl asing appearance. The patches l8 are distinctively displayed to a prospective purchaser and a number of the small hook-like elements I l are in plain view above the cross member 28. These elements it are located in. a plane adjacent the cross bar They are spaced from the exposed plane of the patches. They are protected by the corner projections which overlap the four corners of the patch iii. The completed card-package is relatively smooth on both sides thereof. There are no projecting portions. The cards may be pressed together in a carton and any one of them readily removed therefrom. The rear panel i i in supporting and overlapping relation with the smaller panels is and i9 adds strength to the package. There are available large spaces for advertising material, for example instructions for applying the patches to the screen to be mended, or for instructions relating to the use of other articles of merchandise carried by the display cards. Thus, such advertising material may be located in the areas defined by the dot-and-dash lines and 36 on the front of the. display card. As best shown in Fig. 6, the articles themselves are displayed through the large window in the front of the package for inspecti'on by prospective purchasers but they are protected during handling by such prospective purchasers.

Whilea preferred embodiment of the invention has been illustrated, it will be understood that it maybe usedfor articles other than screen patches and that other modifications may be made within the true spirit andscope of the claims, as hereinafter set forth.

What is claimed is:

1. A display card'for a screen patch comprising a pair of subpanels movable out of'the plane of said cardto form windows therein, a cross-bar longer-than the width of said'subpanels and disposed between them, openings at the ends and on oppositesides of said cross-bar and respectivelyadjoining said windows to provide overlapping card areas for the front of a screen patch and.

openings for ready insertion of a screen patch therethroughwith said cross-bar on the back side thereof, said subpanels being provided withscore lines for-movement thereof over the back side of the screen patch, said card being provided with a score line to define a back panel for movement over-saidsubpanels andsaid'patch, and means including-saidback panel for'holding said subpanels against the backside of the screen patch.

2. A package, for an article to be displayed, formed from sheet material comprising a crossbar formed therein, said sheet material having openings on both sides of said cross-bar, said openings at said cross-bar being at least coextensive therewith but in regions more remote therefrom being substantially narrower than said cross-bar to provide marginal overlap with the front of the article, panels formed by said narrower portions of said openings, each being pivoted for movement about an axis remote from said cross-bar, and said cross-bar and said panels engaging the back of the article while said marginal overlapping portions engage the front thereof.

3. A package, for an article to be displayed, formed from sheet material comprising a crossbar, said sheet material having opening on both sides of said cross-bar, said openings at said crossbar being coextensive lengthwise thereof and intermediate the ends of said cross-bar being substantially narrower to provide marginal. overlap with the front of the article, and subpanels formed by said narrower portions of said openings which extend away from said cross-bar, each subpanel being pivoted for movement about an axis remote from said cross-bar, and said crossbar and said subpanels engaging the back of the article while said material at the corners of said openings marginally overlap the front of said article to retain and to exhibit therein the article, and a back panel movable into overlapping engagement with said subpanels to hold them in place against the back of the article.

i. A combined display card and package for an article such as one or more screen patches comprising a pair of subpanels, a cross-bar'separat'ing said subpanels, windows adjacent the ends ofsaid cross-bar and respectively adjacent the fourcorhers of said subpanels, score lines forming extensions of said cross-bar for bending of' said card to bring in opposed relation said windows to provide for ready insertion on one side of said cross-bar and through said windows of the article, said subpanels being provided with score lines for movement thereof over the article and to provide side walls equal to the thickness of the article, said card being provided with a score line to define a back panel for movement over and against said subpanels, and means for holding.

said back panel in place against and in supporting.

relation with said subpanels.

5'. A display card for a screen patch comprising a pair of subpanels, a cross-bar longer than the width of said subpanels and disposedibetween them, said subpanels having score lines for movement thereof out of the plane of said card to form windows therein, openings adjacent said crossbar and extending outwardly from said windows to provide for entry of a screen patch therethrough and to provide card-overlapping areas along the sides of said windows for a screen patch, said cross-bar being disposed along the back of the screen patch after insertion thereof through said openings and windows, and means for holdingsaid subpanels against the rear of said patch tohold it in place with the front thereof visible through said windows and openings.

SIDNEY R. GITTENS'.

REFERENCES CITED The foil-caving references are ofrecord in the:

file of this patent:

UNITED STATES PATENTS- 

